Just what every marketer needs—yet another alphabet soup regulation to deal with that takes time away from your most exciting initiatives.
No need to panic, though. We’ll boil it down to what you need to know as a marketer. The General Data Protection Regulation (GDPR) takes effect in May 2018. In this webcast, speakers from Openprise and KickFire team up to share:
- What GDPR is and why it matters
- Concrete steps you need to take as a marketer to gain compliance
- The top misconceptions you’re likely to hear around the water cooler
- Case studies about the approach leading marketing teams are taking
We’ll save you from dozens of 10-point font legalise and focus on the practical considerations.